Business Process Outsourcing (BPO), Knowledge Process Outsourcing (KPO), Knowledge Management Outsourcing (KMO) & Offshoring are popular buzzwords across numerous industries globally these days. Given pricing pressures and increasing competitiveness, most major corporations are using these processes to reduce costs without compromising quality, to offer better returns to their stakeholders. Outsourcing of backend MR functions such as data processing, analysis & reporting is rapidly gaining in popularity around the globe. This is a US$ 2+ billion industry and a number of leading agencies, including those in the Honomichl top 25 list are already outsourcing a number of their MR functions to India. At IROS, we are uniquely positioned to offer KPO services to global clients in the sphere of marketing research. With quality control mechanisms in place that meet global standards, we ensure timely delivery of quality output at a fraction of international costs. With a team of qualified researchers & data analysts on board, we can offer remote services like: Survey Programming Open-ended Coding Data Cleaning Data Processing & Analysis Database Creation Focus Group/ Depth Interview Transcription Data Analysis Auto Charting (for large Tracking studies) Report Writing/ Presentation (Qualitative & Quantitative) IROS Data Processing & Data Analysis Services - Leading Edge Quality We have a trained, experienced data processing team that is fully capable of handling a wide array of MR projects. Our DP professionals are well-versed in the use of Quantum, Wincross and SPSS with outputs provided in Quantum, Word, Excel, PDF or CSV. Our client-centric approach to each project ensures that you get the data as you need it and when you need it. Reduced Turnaround Times Outsourcing to our team ensures that you can save time on your research. Our team consistently delivers complex analyses in a short time-frame, ensuring happier clients for you and prospects of increased business! Advanced Capabilities Our trained pool of analysis personnel have a number of capabilities including: Ability to validate and produce new, cleaned data files. Undertake Multivariate analysis (Regression, Correlation etc) – using SPSS. Weighting, sorting, netting of rows and horizontal & vertical percentaging. Wide array of statistical testing, including t-test, z-test, ANOVA and Chi-Square. Creating frequencies, counts and percentages. Weighting by factors, percentages or margins. Means, medians, standard deviations, etc. Producing complete variable distribution showing percentages, cumulative percentages & numerous descriptive statistics. Experienced Professionals Our analysis team has experience handling a wide range of projects across industry verticals, including: Brand & Advertising tracking studies Usage & Attitude Studies Customer satisfaction studies Concept & Product testing Ad hoc studies Improved Bottom-line Since costs in India are a fraction of costs prevalent in your country, outsourcing to us is likely to result in huge cost savings, with a direct, positive impact on your bottom-line.